Dominick Salvatore. <br/><br/>
Managerial Economics :  principles and worldwide applications / 

 - 8th ed. 
 - New Delhi  Oxford University Press  2016 
 - 613  illustrations ;  24 cm. 
<br/><br/> Managerial Economics: Principles and Worldwide Applications, 8e is a comprehensive textbook designed for courses in managerial economics in business schools.<br/><br/>Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today&rsquos world, the book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints. 
<br/><br/>PART ONE: INTRODUCTION<br/><br/>    The Nature and Scope of Managerial Economics<br/>    Demand, Supply, and Equilibrium Analysis<br/>    Optimization Techniques and New Management Tools<br/><br/><br/><br/>PART TWO: DEMAND ANALYSIS<br/><br/>    Demand Theory<br/>    Demand Estimation<br/>    Demand Forecasting<br/><br/><br/><br/>PART THREE: PRODUCTION AND COST ANALYSIS<br/><br/>    Production Theory and Estimation<br/>    Cost Theory and Estimation<br/><br/><br/><br/>PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES<br/><br/>    Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition<br/>    Oligopoly and Firm Architecture<br/>    Game Theory and Strategic Behavior<br/>    Pricing Practices<br/><br/><br/><br/>PART FIVE: REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING<br/><br/>    Regulation and Antitrust: The Role of Government in the Economy<br/>    Risk Analysis<br/>    Long-Run Investment Decisions: Capital Budgeting<br/><br/> 
<br/><br/> Reflecting the highly globalized nature of tastes, production, labour markets, and financial markets in today's world, this book presents the theory of the firm as a unifying theme to examine the managerial decision-making process. Adopting a global perspective, it synthesizes economic theory, decision science, and business administration studies, examining how they interact as a firm strives to reach optimal profitability and efficiency in the face of modern constraints. 
<br/><br/><label>ISBN: </label>9780199467068 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Managerial economics.<br/>Managerial economics
<br/><br/><label>Dewey Class. No.: </label>338.5024658 D7138 M  / 102652