Boyd Harper W <br/><br/>
Marketing Research  Text & Cases 

 - 7th ed 
 - Delhi  Aitbs  2014 
<br/><br/> This book deals with subjective research techniques,The Marketing Research Process,Scientific Method etc 
<br/><br/><label>ISBN: </label>9788185386164 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83 B6923 M  / 105631