TY  - BOOK
AU  - C.S.G.Krishnamacharyulu
TI  - Rural marketing text and cases
SN  - 9788131732632
U1  - 658.800954 K8974 R 
PY  - 2011///
CY  - India
PB  - Pearson India education
KW  - Rural marketing
N1  - Thought change is common, same changes seem peculiar and paradoxical; Rural marketing opportunities
Understanding the rural economy
Rural marketing experience
ER  -