TY  - BOOK
AU  - Lamd
AU  - Hari
TI  - MKTG What's inside : : An innovative approach to learning and teaching
SN  - 9788131517086
U1  - 658.802 L 179 M 
PY  - 2012///
PB  - Cenage learning
KW  - Green marketing
N1  - What does the term marketing mean to you? many people think it means the same as personal selling; An overview of marketing
Strategic planning for competitive advantage 
Ethics and social responsibility
ER  -