TY  - BOOK
AU  - Marie Joelle Browaeys
TI  - Understanding Cross-cultural Management
SN  - 9788131727973
U1  - 658.3008 M3379 U 
PY  - 2018///
CY  - Chennai
PB  - Pearson
N1  -  brand new text in cross-cultural management which presents the key themes and issues in managing people and organisations across national and cultural boundaries. The book offers a selective but broad view of current thinking on culture linked to management, organisation and communication. It also encourages the reader to apply theories and ideas to practice - and to relate them to their own experience - through various examples and mini-cases from the business world and a range of practical activities. The book has been written for undergraduate and postgraduate students studying cross-cultural and international management as part of specialist international business programmes or generic business-related qualifications
ER  -