TY  - BOOK
AU  - Philip Kotler, Nancy Lee 
TI  - Corporate Social Responsibility
SN  - 9780471476115
U1  - 658.408 P537 C  
PY  - 2005///
CY  - Canada
PB  - Wiley 
N1  - Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business.
ER  -