TY  - BOOK
AU  - Martin Lindstrom 
TI  - Brand Sense
SN  - 9780749460570
U1  - 658.827 M3631 B 
PY  - 2010///
CY  - New Delhi
PB  - Kogan Page 
N1  - Brand sense has established itself as the most creative and authoritative book on how our senses affect our everyday purchasing decisions.
ER  -