Naresh K. Malhotra , Satyabhusan Dash <br/><br/>
Marketing Research 

 - 7th ed. 
 - Chennai   Pearson  2024 
 - 955 
<br/><br/> With a complete theoretical framework, marketing Research, 7e is a text with a comprehensive and balanced coverage of the quantitative material. 
<br/><br/><label>ISBN: </label>9789353433291 
<br/><br/><label>Dewey Class. No.: </label>658.83 N1671  M   / 401277