Arthur A. Thompson JR , Margaret A. Peteraf, John E Gamble, A J. Strickland

Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases - 22 ed. - Chennai Mc Graw Hill Education(India) Pvt. Ltd. 2023 - 856

Crafting and Executing Strategy is a leading textbook on strategic management that offers a highly engaging and conceptually sound text on the subject area.This revised 22nd edition of the book provides an up-to-date and engrossing discussion of the core concepts of strategic management as per indian curricula requirements.

9789354600043

658.4 Ar773 C / 401403