TY  - BOOK
AU  - Fred R. David, Forest R. David, Meredith E. David, Isaac Jacob, Hanif Kanjer, Ranjan Chaudhuri 
TI  - Strategic Management / Concepts and Cases/ A Competitive Advantage Approach 
SN  - 9789361590955
U1  - 658.4012 F871 S  
PY  - 2025///
CY  - Chennai 
PB  - Pearson 
ER  -