000 | 01326cam a22003498i 4500 | ||
---|---|---|---|
999 |
_c2754 _d2754 |
||
020 | _a9789332559400 | ||
082 | 0 | 0 |
_a658.4/012 J33 S _b102500 |
100 | 1 | _aJay B. Barney | |
245 | 1 | 0 |
_aStrategic Management and Competitive Advantage : _bconcepts and cases / _cJay B. Barney, The University of Utah, William S. Hesterly, The University of Utah. |
250 | _a5th ed. | ||
260 |
_aNew Delhi _bPearson _c2018 |
||
300 |
_a373 _c27 cm |
||
500 | _aStrategic Management and Competitive Advantage, 5e, is the first undergraduate textbook to introduce a theory-based, multi-chapter organizing framework to add additional structure to the field of strategic management. The authors have focused on presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis | ||
650 | 0 | _aStrategic planning | |
650 | 0 | _aBusiness planning | |
650 | 0 | _aIndustrial management | |
650 | 0 | _aCompetition | |
700 | 1 | _aHesterly, William S. | |
942 | _cBK |