000 01326cam a22003498i 4500
999 _c2754
_d2754
020 _a9789332559400
082 0 0 _a658.4/012 J33 S
_b102500
100 1 _aJay B. Barney
245 1 0 _aStrategic Management and Competitive Advantage :
_bconcepts and cases /
_cJay B. Barney, The University of Utah, William S. Hesterly, The University of Utah.
250 _a5th ed.
260 _aNew Delhi
_bPearson
_c2018
300 _a373
_c27 cm
500 _aStrategic Management and Competitive Advantage, 5e, is the first undergraduate textbook to introduce a theory-based, multi-chapter organizing framework to add additional structure to the field of strategic management. The authors have focused on presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis
650 0 _aStrategic planning
650 0 _aBusiness planning
650 0 _aIndustrial management
650 0 _aCompetition
700 1 _aHesterly, William S.
942 _cBK