000 02533nam a22001937a 4500
999 _c76824
_d76824
020 _a9788126534074
082 _a658.049 M58217 I
_b105716
100 _aMichael R Czinkota
245 _aInternational Business
250 _a8th Ed
260 _aNew Delhi
_bWiley
_c2018
300 _a746
500 _aThe most up-to-date book in the market, International Business arms business professionals with a complete exploration of global business issues and practice. It addresses all the recent and on going worldwide issues regarding the economic and financial crisis as well as the government's role in business and the international business environment. Three new chapters focus on trade and investment policies, politics, and law. New examples from around the world are also presented throughout the book. The eighth edition examines the role and impact of culture and also includes numerous current world maps, helping business professionals develop and refine a global perspective.
505 _aPart I: Impact · The International Business Imperative Part II: Foundations · Trade and Investment · The Theory of Trade and Investment · The Balance of Payments Part II Cases: · Iceland 2006: A Small Country in a Global Capital Market · The Venezuelan Bolivar Black Market · Will Tire Tariffs Launch a Trade Dispute? · The Catfish Dispute Part III: Environment · Culture · Politics and Law · Financial Markets · Economic Integration, Emerging and Developing markets Part III Cases: · Mattel's Chinese Sourcing Crisis of 2007 · Nine Dragon's Paper · The H1-B · The Banana Wars · MG Rover Plant Part IV: Strategy · Strategic Planning · Corporate Governance and Reform, · Coordination, Implementation and Control (incl. Knowledge Transfer) · Building the Knowledge Base (Research Tools) · Entry and Expansion Part IV Cases · Koch Industries Acquires Georgia Pacific · Petroleum Development and The Curse of Oil · Honey Land · Tao kae noi Seaweed Snack Part V: Operations · Marketing · Services · Logistics · Financial Management · Human Resource Management · New Horizons Part V Cases: · Nova Macedonia · Porsche Changes Tack · When Diamonds Weep · The Market Entry Strategy Social Approach
650 _aInternational business enterprises--Management
700 _aIIkka A Ronkanien
700 _aMichael H Moffett
942 _cBK