000 01163nam a22001337a 4500
020 _a9789354495106
082 _a658.45 C8351B
_b400504
100 _aCourtland L. Bovee
_aJohn V. Hill
_aRoshan Lal Raina
245 _aBusiness Communication Today
250 _a15th ed.
260 _aDelhi
_bPearson
_c2022
500 _abusiness communication today, 15E brings business communication into the context of a digital world. Technology and Communication intersect to prepare students for the workplace. The text addresses the essential advances in technology such as mobile communication, social media, and artificial intelligence and their impact on the business world, while covering the timeless communication skills such as listening, presenting, and writing. With a clear, fluid br>Chapter organization, the text introduces, develops, and reviews major concepts to maximize students’ understanding of the material. By integrating all the key skills and insights that students need in order to succeed in today’s dynamic workplace, business communication today is an unmatched resource for preparing the next generation of business professionals
942 _cBK
999 _c83127
_d83127