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Public Relations Practices : managerial case studies and problems / Allen H. Center ... [et al.].

By: Contributor(s): Material type: TextTextPublication details: New Delhi Pearson 2016Edition: 7th edDescription: 356 ill. ; 24 cmISBN:
  • 9789332556980
Subject(s): DDC classification:
  • 659.2 Al536 P 102515
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Item type Current library Collection Call number Status Barcode
Books Books Prajna Pratishthanam Library Management Non-fiction 659.2 Al536 P 102515 (Browse shelf(Opens below)) Available 102515

For undergraduate and graduate courses in Public Relations.
Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

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