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International Business

By: Material type: TextTextPublication details: New Delhi McGraw Hill Education 2015Edition: 1st edDescription: 650ISBN:
  • 9789339203085
Subject(s): DDC classification:
  • 658.18 So588 I 102785
Contents:
1. Introduction to International Business 2. International Business Environment: An Overview 3. Cultural Environment of International Business 4. International Business – Recent Trends in Size and Growth 5. Theories of International Business 6. Modes of International Business 7. Globalization 8. Multinational Corporations 9. National Regulation of International Business 10. Multilateral Regulation of Trade and Investment 11. Regional Economic Integration 12. Conflicts and Negotiations in International Business 13. The Foreign Exchange Market 14. Foreign Direct Investment - Theories and Framework 15. Management of Foreign Exchange Rate and Interest Rate Risk 16. International Financial Institutions and Liquidity 17. International Investment and Financing Strategy 18. International Taxation and Accounting 19. Balance of Payments 20. Organization, Control and Evaluation of International Business 21. Global Strategic Management 22. Host Country Heterogeneity and International Business Strategy 23. Global Technology Management & Global E-Business 24. Export Import – Procedure, Documentation and Promotion 25. International Marketing 26. Global Brand Management 27. International Operations Management & Logistics Management 28. International Human Resource Management 29. Ethics in International Business 30. Future of International Business
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Item type Current library Collection Call number Status Barcode
Books Books Prajna Pratishthanam Library Management 658.18 So588 I 102785 (Browse shelf(Opens below)) Available 103088
Books Books Prajna Pratishthanam Library Management Non-fiction 658.18 So588 I 102785 (Browse shelf(Opens below)) Available 102785

International Business has been designed to provide its readers all the basic concepts of the subject in a simple and succinct manner. With its logical approach towards the subject, it gradually guides the readers from elementary to complex concepts. The textbook covers contemporary topics such as 10-P Model of Global Strategic Management, 5-E Model of change in International Business, Bilateral Trade Relations of EU and BRICS countries, Indo-China as well as India-US trade relations, International Brand Portfolio and many more. This text book not only caters to the needs of the management students, but also stands in good stead as a useful reference for researchers and academicians.



1. Introduction to International Business

2. International Business Environment: An Overview

3. Cultural Environment of International Business

4. International Business – Recent Trends in Size and Growth

5. Theories of International Business

6. Modes of International Business

7. Globalization

8. Multinational Corporations

9. National Regulation of International Business

10. Multilateral Regulation of Trade and Investment

11. Regional Economic Integration

12. Conflicts and Negotiations in International Business

13. The Foreign Exchange Market

14. Foreign Direct Investment - Theories and Framework

15. Management of Foreign Exchange Rate and Interest Rate Risk

16. International Financial Institutions and Liquidity

17. International Investment and Financing Strategy

18. International Taxation and Accounting

19. Balance of Payments

20. Organization, Control and Evaluation of International Business

21. Global Strategic Management

22. Host Country Heterogeneity and International Business Strategy

23. Global Technology Management & Global E-Business

24. Export Import – Procedure, Documentation and Promotion

25. International Marketing

26. Global Brand Management

27. International Operations Management & Logistics Management

28. International Human Resource Management

29. Ethics in International Business

30. Future of International Business

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