CVV logo
विद्यया रक्षिता संस्कृतिः सर्वदा।
संस्कृतेर्मानवाः संस्कृता भूरिदा:।।
Knowledge protects culture forever
Cultured people share abundantly.Swami Tejomayananda Founder – Chinmaya Vishwavidyapeeth
CVV logo
L I B R A R Y   O P A C

Strategic Management and Competitive Advantage :

Jay B. Barney

Strategic Management and Competitive Advantage : concepts and cases / Jay B. Barney, The University of Utah, William S. Hesterly, The University of Utah. - 5th ed. - New Delhi Pearson 2018 - 373 27 cm

Strategic Management and Competitive Advantage, 5e, is the first undergraduate textbook to introduce a theory-based, multi-chapter organizing framework to add additional structure to the field of strategic management. The authors have focused on presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis

9789332559400


Strategic planning
Business planning
Industrial management
Competition

658.4/012 J33 S / 102500
Chinmaya Vishwa Vidyapeeth©2022.All rights reserved.
Supported by FOCUZINFOTECH.