Business Research Methods / (Record no. 36122)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02937cam a22001934i 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780198747581 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.0072 Al118 B |
| Item number | 102730 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Alan Bryman |
| 245 10 - TITLE STATEMENT | |
| Title | Business Research Methods / |
| Statement of responsibility, etc. | Alan Bryman & Emma Bell. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication | New Delhi |
| Name of publisher | Oxford University Press |
| Date of publication | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 584 |
| Accompanying material | 27 cm |
| 500 ## - GENERAL NOTE | |
| General note | A complete introduction to doing business research, Business Research Methods is the ideal guide for students embarking on a research project. Together with real students and supervisors, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes.<br/><br/>Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice on carrying out their research. In addition to a broad range of relevant case studies, the book features a substantial discussion of ethics, a chapter on internet research methods, and a strong emphasis on practical content such as planning a project and writing it up.<br/><br/>With a new chapter on the nature of business research that explains why an understanding of research methods is so important to the broader study of business and management, and a new chapter on sampling in qualitative research, Business Research Methods remains the book of choice to help you build a full understanding of the subject. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part One: The research process<br/>1: The nature and process of business research<br/>2: Business research strategies<br/>3: Research designs<br/>4: Planning a research project and formulating research questions<br/>5: Getting started: reviewing the literature<br/>6: Ethics and politics in business research<br/>Part Two: Quantitative research<br/>7: The nature of quantitative research<br/>8: Sampling in quantitative research<br/>9: Structured interviewing<br/>10: Self-completion questionnaires<br/>11: Asking questions<br/>12: Structured observation<br/>13: Content analysis<br/>14: Secondary analysis and official statistics<br/>15: Quantitative data analysis<br/>16: Using IBM SPSS statistics<br/>Part Three: Qualitative research<br/>17: The nature of qualitative research<br/>18: Sampling in qualitative research<br/>19: Ethnography and participant observation<br/>20: Interviewing in qualitative research<br/>21: Focus groups<br/>22: Language in qualitative research<br/>23: Documents as sources of data<br/>24: Qualitative data analysis<br/>25: Computer-assisted qualitative data analysis: using NVivo<br/>Part Four: Mixed methods research and other considerations<br/>26: Breaking down the quantitative/qualitative divide<br/>27: Mixed methods research: combining quantitative and qualitative research<br/>28: E-research: Internet research methods<br/>29: Writing up business research |
| 650 #0 - SUBJECT ADDED ENTRY -- TOPICAL TERM | |
| Topical Term | Business |
| 650 #0 - SUBJECT ADDED ENTRY -- TOPICAL TERM | |
| Topical Term | Research methods |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Bell, Emma, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Prajna Pratishthanam Library | Prajna Pratishthanam Library | Management | 05/05/2018 | 625.00 | 3 | 1 | 658.0072 Al118 B 102730 | 102730 | 09/10/2023 | Books |