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Retail Management / (Record no. 36123)

MARC details
000 -LEADER
fixed length control field 01090cam a2200325 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780199467440
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.870954 C4267 R
Item number 102731
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Chetan Bajaj
245 10 - TITLE STATEMENT
Title Retail Management /
Statement of responsibility, etc. Chetan Bajaj, Rajnish Tuli, Nidhi Varma Srivastava.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Delhi ;
Name of publisher Oxford University Press,
Date of publication 2016
300 ## - PHYSICAL DESCRIPTION
Number of Pages 427
Other physical details ill. ;
Accompanying material 24 cm.
490 1# - SERIES STATEMENT
Series statement Oxford higher education
500 ## - GENERAL NOTE
General note The third edition of Retail Management is specially designed to meet the requirements of the postgraduate students of management. The book provides a lucid explanation of essential concepts related to retail management with the help of Indian and global examples, exhibits, and case studies. The text integrates theory with corporate examples and provides rich insights into the dynamics of the retail sector.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note <br/> Retailing: Role, Relevance, and Trends<br/> Retail Organization<br/> Retail in India<br/> Retail Customer<br/> Retail Market Segmentation<br/> Financial Planning for Retail<br/> Retail Location Strategy<br/> Organizational Structure and Human Resource Management in Retail<br/> Supply Chain Management and Information Systems<br/> Retail Product and Brand Management<br/> Merchandise Management<br/> Retail Pricing<br/> Retail Promotion Strategy<br/> Store Operations<br/> Atmospherics and Retail Space Management<br/> Customer Relationship Management in Retailing<br/> Managing Retail Chains and Franchising<br/> E-commerce<br/>
650 #0 - SUBJECT ADDED ENTRY -- TOPICAL TERM
Topical Term Retail trade
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Tuli, Rajneesh.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Srivastava, Nidhi V.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Purchase price Full call number Barcode Date last seen Koha item type
        Non-fiction Prajna Pratishthanam Library Prajna Pratishthanam Library Management 05/05/2018 595.00 658.870954 C4267 R 102731 102731 05/05/2018 Books
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