Retail Management / (Record no. 36123)
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000 -LEADER | |
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fixed length control field | 01090cam a2200325 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780199467440 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.870954 C4267 R |
Item number | 102731 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Chetan Bajaj |
245 10 - TITLE STATEMENT | |
Title | Retail Management / |
Statement of responsibility, etc. | Chetan Bajaj, Rajnish Tuli, Nidhi Varma Srivastava. |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication | Delhi ; |
Name of publisher | Oxford University Press, |
Date of publication | 2016 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 427 |
Other physical details | ill. ; |
Accompanying material | 24 cm. |
490 1# - SERIES STATEMENT | |
Series statement | Oxford higher education |
500 ## - GENERAL NOTE | |
General note | The third edition of Retail Management is specially designed to meet the requirements of the postgraduate students of management. The book provides a lucid explanation of essential concepts related to retail management with the help of Indian and global examples, exhibits, and case studies. The text integrates theory with corporate examples and provides rich insights into the dynamics of the retail sector. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | <br/> Retailing: Role, Relevance, and Trends<br/> Retail Organization<br/> Retail in India<br/> Retail Customer<br/> Retail Market Segmentation<br/> Financial Planning for Retail<br/> Retail Location Strategy<br/> Organizational Structure and Human Resource Management in Retail<br/> Supply Chain Management and Information Systems<br/> Retail Product and Brand Management<br/> Merchandise Management<br/> Retail Pricing<br/> Retail Promotion Strategy<br/> Store Operations<br/> Atmospherics and Retail Space Management<br/> Customer Relationship Management in Retailing<br/> Managing Retail Chains and Franchising<br/> E-commerce<br/> |
650 #0 - SUBJECT ADDED ENTRY -- TOPICAL TERM | |
Topical Term | Retail trade |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Tuli, Rajneesh. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Srivastava, Nidhi V. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Purchase price | Full call number | Barcode | Date last seen | Koha item type |
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Non-fiction | Prajna Pratishthanam Library | Prajna Pratishthanam Library | Management | 05/05/2018 | 595.00 | 658.870954 C4267 R 102731 | 102731 | 05/05/2018 | Books |