Marketing management : (Record no. 76926)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00705nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788125942597 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 Ar 84 M |
| Item number | 105797 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Arun kumar |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | Comprehensive text corporate insights best practices case studies |
| Medium | English |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication | Nodia |
| Name of publisher | Vikas publishing house pvt ltd |
| Date of publication | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 942 |
| 500 ## - GENERAL NOTE | |
| General note | Our every action has a real or potential customer. True marketers will orient their every action, word and gesture to the needs, desires and whims of their customers. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Understanding marketing<br/>Marketing concept<br/>Marketing versus alternate philosophies |
| 650 ## - SUBJECT ADDED ENTRY -- TOPICAL TERM | |
| Topical Term | Marketing--Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Prajna Pratishthanam Library | Prajna Pratishthanam Library | Management | 16/11/2018 | 565.00 | 1 | 658.8 Ar 84 M 105797 | 105797 | 26/10/2023 | Books | ||||
| Prajna Pratishthanam Library | Prajna Pratishthanam Library | 05/04/2023 | 625.00 | 658.8 Ar 84 M 110400 | 110400 | 05/04/2023 | Books |