Understanding cross-cultural management / Marie-Joëlle Browaeys and Roger Price.
Material type:
TextPublication details: New Delhi : Pearson 2010Edition: 1st edDescription: 363ISBN: - 9788131727973
- 658.3008 M3379 U 102514
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Prajna Pratishthanam Library Management | Fiction | 658.3008 M3379 U 102514 (Browse shelf(Opens below)) | Available | 102514 |
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| 658.3008 M3379 U 102514 Understanding cross-cultural management / |
A brand new text in cross-cultural management which presents the key themes and issues in managing people and organisations across national and cultural boundaries. The book offers a selective but broad view of current thinking on culture linked to management, organisation and communication. It also encourages the reader to apply theories and ideas to practice - and to relate them to their own experience - through various examples and mini-cases from the business world and a range of practical activities. The book has been written for undergraduate and postgraduate students studying cross-cultural and international management as part of specialist international business programmes or generic business-related qualifications.
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