BUSINESS COMMUNICATION / Meenakshi Raman, and Prakash Singh.
Material type:
TextSeries: Oxford higher educationPublication details: New Delhi Oxford University Press 2012Edition: 2nd edDescription: 650 illustrations ; 24 cm +1 CDISBN: - 9780198077053
- 658.45 M4716 B 102616
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Prajna Pratishthanam Library Management | Non-fiction | 658.45 M4716 B 102616 (Browse shelf(Opens below)) | Available | 104165 | |
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Prajna Pratishthanam Library Management | Non-fiction | 658.45 M4716 B 102616 (Browse shelf(Opens below)) | Available | 102781 | |
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Prajna Pratishthanam Library Management | Non-fiction | 658.45 M4716 B 102616 (Browse shelf(Opens below)) | Available | 102763 | |
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Books
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Prajna Pratishthanam Library Management | Non-fiction | 658.45 M4716 B 102616 (Browse shelf(Opens below)) | Available | 102616 |
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| 658.45 M434 B 102695 Business Communication: | 658.45 M4716 B 102616 BUSINESS COMMUNICATION / | 658.45 M4716 B 102616 BUSINESS COMMUNICATION / | 658.45 M4716 B 102616 BUSINESS COMMUNICATION / | 658.45 M4716 B 102616 BUSINESS COMMUNICATION / | 658.45 Sa215 B 102812 Business and Managerial Communication | 658.452 An74 P 102819 Presentations |
The second edition of Business Communication is a comprehensive textbook specially designed to meet the needs of management students. The text material has been restructured to provide a more balanced and exhaustive coverage of the subject and give an in-depth coverage of the core components of business communication.
The book is now divided into four parts comprising 21 chapters. Beginning with an introduction to the principles of business communication in the first part, it goes on to discuss the written aspects in the second part. While the third part concentrates on developing oral skills for business, the fourth part analyses specific communication needs.
PART I UNDERSTANDING BUSINESS COMMUNICATION
Chapter 1. Nature and Scope of Communication
Chapter 2. Non-verbal Communication
Chapter 3. Cross-cultural Communication
Chapter 4. Technology-enabled Business Communication
PART II WRITING BUSINESS MESSAGES AND DOCUMENTS
Chapter 5. Business Writing
Chapter 6. Business Correspondence
Chapter 7. Instructions
Chapter 8. Business Reports and Proposals
Chapter 9. Careers and Résumés
PART III DEVELOPING ORAL COMMUNICATION SKILLS FOR BUSINESS
Chapter 10. Effective Listening
Chapter 11. Business Presentations and Public Speaking
Chapter 12. Conversations
Chapter 13. Interviews
Chapter 14. Meetings and Conferences
Chapter 15. Group Discussions and Team Presentations
Chapter 16. Team Briefing
PART IV UNDERSTANDING SPECIFIC COMMUNICATION NEEDS
Chapter 17. Communication across Functional
Chapter 18. Corporate Communication
Chapter 19. Persuasive Strategies in Business Communication
Chapter 20. Ethics in Business Communication
Chapter 21. Business Communication Aids
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