CVV logo
विद्यया रक्षिता संस्कृतिः सर्वदा।
संस्कृतेर्मानवाः संस्कृता भूरिदा:।।
Knowledge protects culture forever
Cultured people share abundantly.Swami Tejomayananda Founder – Chinmaya Vishwavidyapeeth
CVV logo
L I B R A R Y   O P A C
Amazon cover image
Image from Amazon.com
Image from Google Jackets

International Business : challenges and choices / Alan Sitkin and Nick Bowen.

By: Contributor(s): Material type: TextTextPublication details: New Delhi Oxford University Press 2010Edition: 2nd edDescription: 433 color illustrations, maps ; 27 cmISBN:
  • 9780198713517
Subject(s): DDC classification:
  • 658.049 Al119 I 102621
Contents:
Part A. Introduction Chapter 1. Introduction to international business Chapter 2. Theories of international business Part B. Key players Chapter 3. International Business and National politics Chapter 4. Global frameworks Chapter 5. Multinational enterprises and foreign direct investment Part C. Cultural perspectives Chapter 6. National cultures Chapter 7. Corporate cultures Chapter 8. Multinational Corporate social responsibility Part D. International Strategy Chapter 9. Modes of internationalisation Chapter 10. Organization of multinational enterprises Part E. International Functions Chapter 11. International Production Chapter 12. International Marketing Chapter 13. International Finance Chapter 14. International Human resource management Part F. Future Chapter 15. The changing geography of international business Chapter 16. International Business and the environmental challenge
Reviews from LibraryThing.com:
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Barcode
Books Books Prajna Pratishthanam Library Management Non-fiction 658.049 Al119 I 102621 (Browse shelf(Opens below)) Available 102621

The world has experienced some major upheavals in the three years since the publication of this textbook's successful first edition, and this new edition reflects these changing circumstances. Through a wealth of real-life examples from developed and emerging countries, the authors help you to envisage how organizations across the globe practise business. This text provides a solid theoretical underpinning whilst taking a critical approach, therefore actively encouraging you to critically analyse the theories to which you are introduced. With chapters dedicated to emerging markets and the environmental challenges facing organizations, you are also encouraged to think about the future trends in international business.

Part A. Introduction
Chapter 1. Introduction to international business
Chapter 2. Theories of international business
Part B. Key players
Chapter 3. International Business and National politics
Chapter 4. Global frameworks
Chapter 5. Multinational enterprises and foreign direct investment
Part C. Cultural perspectives
Chapter 6. National cultures
Chapter 7. Corporate cultures
Chapter 8. Multinational Corporate social responsibility
Part D. International Strategy
Chapter 9. Modes of internationalisation
Chapter 10. Organization of multinational enterprises
Part E. International Functions
Chapter 11. International Production
Chapter 12. International Marketing
Chapter 13. International Finance
Chapter 14. International Human resource management
Part F. Future
Chapter 15. The changing geography of international business
Chapter 16. International Business and the environmental challenge

There are no comments on this title.

to post a comment.
Chinmaya Vishwa Vidyapeeth©2022.All rights reserved.
Supported by FOCUZINFOTECH.