he book demonstrates how to create RADIO DRAMAS that encourage people to make positive behavioral changes to improve their lives.

It provides instructions, examples, and samples on the creation of serial or stand-alone radio dramas that will attract the attention of audiences.The book teaches people how to:

• Create RADIO DRAMAS that will appeal to a select audience

• Create characters that represent and attract the target audience

• Introduce subtle and convincing ways to improve the standard of living of the audience

• Conduct design workshops for preparing design documents that help script writers create ‘convincing’ dramas containing the behavior-change message accurately

1: INTRODUCTION TO ENTERTAINMENT–EDUCATION RADIO DRAMA

Radio Drama for Behavior Change

The Design Approach: The Design Document

The Design Approach: The Design Team

The Design Approach: The Design Workshop

II: FOR THE PROGRAM MANAGER

Starting Up the Radio Serial Drama Project

The Program Manager and the Writing Process

The Preproduction Phase

The Production Phase

Guidelines for Radio Actors

Pilot Testing the Scripts

III: FOR THE WRITER

Writing Entertainment–Education Drama

Blending Story and Message in the Drama Plot

Character Development

Developing the Setting

Writing for the Ear

Scene Development

The Finished Script and the Writer’s Checklist

Success of Radio Entertainment–Education Programs