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The Cambridge handbook of consumer psychology English

By: Material type: TextTextPublication details: U S A Cambridge university press 2016Description: 767ISBN:
  • 9781107641426
Subject(s): DDC classification:
  • 658.8342 M 58214 T 106441
Contents:
Consumer happiness and well being Attitude change and persuasion past present future Consumer prediction
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Holdings
Item type Current library Collection Call number Status Barcode
REFERENCE Prajna Pratishthanam Library Reference Reference 658.8342 M 58214 T 106441 (Browse shelf(Opens below)) Not For Loan 106441
Browsing Prajna Pratishthanam Library shelves, Shelving location: Reference, Collection: Reference Close shelf browser (Hides shelf browser)
658 W6702 C 102861 The Case Study Handbook : a student's guide / 658.385 M58212 H 103400 Handbook of Counselling in Organizations 658.812 J 563 C 107641 The CRM handbook : A business guide to customer relationship management 658.8342 M 58214 T 106441 The Cambridge handbook of consumer psychology

The words of Confucius define the architecture of this handbook.

Consumer happiness and well being
Attitude change and persuasion past present future
Consumer prediction

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