Business Communication
Material type:
- 9789339221607
- 651.7 P4412 B 401237
Reviews from LibraryThing.com:
Item type | Current library | Collection | Call number | Status | Barcode | |
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CVV Institute of Science and Technology. | MBA | 651.7 P4412 B 401237 (Browse shelf(Opens below)) | Available | 401237 |
The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach.
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