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Global Marketing Management
Material type:
TextPublication details: Chennai Pearson 2022Edition: 8th edDescription: 476ISBN: - 9789332584327
- 658.848 W256 G 401484
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Status |
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CVV Institute of Science and Technology. | MBA | 658.848 W256 G 401484 (Browse shelf(Opens below)) | Available |
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Books
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CVV Institute of Science and Technology. | MBA | 658.848 W256 G 401484 (Browse shelf(Opens below)) | Available |
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Books
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CVV Institute of Science and Technology. | MBA | 658.848 W256 G 401484 (Browse shelf(Opens below)) | Available |
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Books
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CVV Institute of Science and Technology. | MBA | 658.848 W256 G 401484 (Browse shelf(Opens below)) | Available |
Global Marketing Management , 8e is a much needed classic global marketing book with an Indian focus. It allows the readers to understand the 'true' global perspective of marketing with the help of Indian cases, exhibits and examples related to contemporary organizations.
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