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Customer Relationship Management (Record no. 80794)

MARC details
000 -LEADER
fixed length control field 00659nam a22001457a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788177226225
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812 Al71 C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Alok Kumar
245 ## - TITLE STATEMENT
Title Customer Relationship Management
Remainder of title : Concepts & Application
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Delhi
Name of publisher Dreamtech Press
Date of publication 2007
300 ## - PHYSICAL DESCRIPTION
Number of Pages 350
500 ## - GENERAL NOTE
General note he text is interspersed with a profusion of cases and examples from various businesses. Service verticals covered include banking, retail, telecom, airlines and electronic media. The book helps students / practitioners and general management to gain insights into valuable customer relationships
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Chhabi Sinha
-- Rakesh Sharma
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Koha item type
        Prajna Pratishthanam Library Prajna Pratishthanam Library 24/02/2020 2 658.812 Al71 C 106717 07/06/2022 Books
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