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Managing marketing a concise approach English

By: Material type: TextTextPublication details: New delhi Wiley India pvt ltd 2015Description: G30ISBN:
  • 9788126548521
Subject(s): DDC classification:
  • 658.8 N 6822 M 105821
Contents:
Marketing and the firm What does marketing mean today? Marketing as a philosophy
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Item type Current library Call number Status Barcode
Books Books Prajna Pratishthanam Library 658.8 N 6822 M 105821 (Browse shelf(Opens below)) Available 105821
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658.8 J584 S 102685 Services Marketing : 658.8 J584 S 102685 Services Marketing : 658.8 L 944 S 110386 Services Marketing Concepts & Practices 658.8 N 6822 M 105821 Managing marketing a concise approach 658.8 N1671 R 103542 Review of Marketing Research 658.8 N292 M 108232 Marketing in India 658.8 N293 M 102542 Marketing Issues in SMEs:

Having together active in business education for more than a half century. Managing marketing- a concise approach is our attempt to bring world class value to both marketing instructors and their students.

Marketing and the firm
What does marketing mean today?
Marketing as a philosophy

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